Available Now (469) 235 - 4969
Email kforeman_adv@yahoo.com
Phone ( 469 ) 235-4969
Address
536 1/2 N Michigan Ave
Evanston 60202
There’s this statue of a dog in a train station in Tokyo. This dog, an Akita, was owned by a Tokyo University professor who died when the dog was only eighteen months old. The dog, as the plaque reads, walked to the train station every day to await the return of his beloved master. He did this every single day until his own death ten years later. In only eighteen months, this owner earned a lifetime of devotion.
The point? This is the type of loyalty we need to build between our clients’ and their brands. This is where the experience, research and knowledge we have garnered about our clients and their audience, how they communicate, comes into play – so that when it comes to selling the consumer something – we can talk like they talk. Feel what they feel.
This is what facilitates trust.
This is what I do. I strive to create brand loyalty.
Experience
Sirius XM / Pandora
Senior Creative Manager of Marketing Communications
Irving, TX · October 2016 – March 2025
Lead digital innovation and end-to-end design for the marketing communications lifecycle. Direct and develop a high-performing creative team, guiding strategy, design, copy, and production to deliver cohesive digital and print experiences. Collaborate with senior leaders to align creative solutions with business goals and secure approvals. Shape and evolve the creative direction of the SiriusXM CV brand.
• Increased subscription growth from 7% to 17% through a SaaS-driven, new lifestyle-centered brand strategy.
• Expanded and optimized cross-functional creative teams—Design, Copy, UX, Development, and Content—ensuring alignment with strategic priorities and driving a 20% improvement in on-time delivery.
Moroch Partners
Integrated Creative Director
Dallas, TX · March 2015 – July 2016
Provide strategic leadership over the agency’s digital creative vision and output, ensuring excellence and alignment with broader business objectives. Drive integration between digital and traditional creative teams, elevating capabilities and embedding digital best practices across the organization.
• Delivered high-impact digital creative for major brands—including McDonald’s, FedEx Office, Baylor Scott & White, Six Flags, and Llano Winery—driving both creative excellence and measurable effectiveness across multiple platforms.
• Assessed, developed, and elevated the performance of digital creative talent to strengthen overall team output and operational effectiveness.
• Upon arrival, advanced new business growth with solid FedEx Office win. How, you might ask? By producing innovative digital work, leading compelling presentations, and building strong, trust-based client relationships.
SHOP.COM / Market America Worldwide
Group Creative Director
Greensboro, NC · June 2014 – March 2015
• Oversaw full brand overhaul including UX, UI, content strategy, and performance marketing.
• Rolled out omni-channel campaigns that increased brand loyalty program engagement 35%.
• Managed a 24+ member creative team delivering cohesive brand touchpoints and customer experience improvements.
• Led a digital transformation initiative positioning Shop.com as a recognized e-commerce innovator.
Doctor Logoic
Digital /UX/ Creative Director
Plano, TX · April 2013 – June 2014
• Built the brand’s digital identity and UX architecture from the ground up.
• Delivered responsive digital marketing solutions integrating Web, Mobile, Search, and Social.
• Leveraged Google Analytics to refine user flows and engagement.
• Directed UX/UI designers and developers through full project lifecycles from concept to launch.
TM
Digital /UX/ Creative Director
Dallas, TX · October 2012 – April 2013
• Drove brand experiences for Discover Network, Universal Studios Orlando, Captain D’s Seafood, and American Airlines.
• Unified digital and traditional creative strategies, boosting online engagement.
• Produced digital trailers and immersive branded content to strengthen consumer connection.
• Guided C-suite clients through digital transformation initiatives.
The Hammerhead Agency
Chief Creative Officer /UX/ Branding & Digital
Flower Mound, TX · July 2010 – October 2012
• Delivered multi-platform creative ( Web, social, mobile, print, rich media) for clients including Samsung, Pizza Hut, Haggar Apparel, and WatchGuard Video.
• Led creative for Nue Vodka, producing a social-first campaign that established the brand as American Airlines Center top-selling spirit in its initial launch.
• Partnered with Tribal DDB/Dallas on brand activations for Mountain Dew, Code Red and Diet Pepsi, increasing market share.
• Directed Walmart’s Christmas Toy Catalog campaign ( lead designer, photography, casting, set-design )
Temerlin Advertising Institute – SMU
Executive In Residence
Dallas, TX · August 2009 – July 2010
• Focus on the concepts, technologies and skills used in successful Art Direction and Interactive Design.
• Developing, learning and maintaining various forms of production: Photoshop, Illustrator, InDesign, Figma and After Effects.
• Taught Creativity in the UK for SMU’s Study/Abroad Program—Regent’s College, London.
Rapp Worldwide
Creative Director
Irving, TX · November 2006 – March 2009
• Led a complete brand & digital transformation for Rapp, Re-imagined the company’s website to
reflect a modernized vision, enhancing both internal culture and external perception. The new site changed everything, increasing traffic 365% from 700 weekly visitors to over 2,800 while reinforcing RAPP’s reputation as a cutting edge innovator, great place to work and strategic industry leader. The site created a global brand identity system and style guide that was released and adopted by over 30 offices worldwide.
• Developed award-winning campaigns for Bank of America, Best Buy, Direct Energy and Sam’s Club. Strong design, brand development, online and offline advertising, interactive commerce and the creative process.
Saunders-Ream
Principal / Creative Director
Dallas, TX · 2001 – 2006
Santa Fe Convention & Visitor’s Bureau, Arlington Convention & Visitor’s Bureau, Dakota’s Restaurant, Tuesday Morning, CityPlace, Mr. Appliance, Mr. Rooter, Aire Serve, Johnson & Johnson Medical
Berry / Brown
Principal / Creative Director
Dallas, TX · 1999 – 2001
Daisy Sour Cream, Gatorade, Quaker Rice Cakes, Benefitmall.com
Publicis Groupe
Principal / Associate Creative Director
TGI Friday’s, Nestle Drumstick, Carnation Hot Cocoa, Nestea Iced Tea, Computer City, C2
Lyrick Studios
Group Creative Director
Lyrick Studios Brand, Barney, Wishbone and Veggie Tales
The Richards Group
Senior Art Director
Sea Ray Boats, Prudential 401(k), Aetna Health, Pier1 Imports, Texas Dept. of Health, YMCA
Art Director
Bates USA
New York, City
Bailey's Irish Cream, Avis, HBO/Cinemax, CBS Sports & Entertainment
Education
NYC School of Visual Arts
Graduate work toward Master of Advertising
University of Oklahoma
Bachelor of Arts School of Journalism/Advertising
Norman, OK
Awards
| . | Cannes, Short List
Future Garden Website |
| . | Clio, Silver |
| . | Addys – Interactive Media, Future Garden, Silver
Local, Regional, National Silver |
| . | FWA, Website of the Week, Site of the Month |
| . | One Show Rx, One Show |
| . | Communication Arts, Interactive Annual |
| . | Gold, Tops |
| . | Gold, Dallas Society of Visual Communication |
| . | Print, Lurzer’s International Archive |
| . | International Annual, British Design & Art Direction |
| . | Recognition, Print’s Regional Design Annual |
| . | Award of Excellence, Rx Awards |